
When they created their watchmaking business in Granges, Switzerland in 1888, the Kurth brothers Adolf and Alfred established the brand’s basic principles – reliability, precision and innovation. The spirit of the famous Certina brand is brought to life by a tradition of uncompromising excellence and the guaranteed use of the finest components and materials – titanium, 316L stainless steel, sapphire glass, and the renowned ETA Swiss Made movements. To this day, the company has built its reputation on the quality of the watch movements made by the Kurth brothers.
As the Swiss leader in mid-range sporting watches, Certina has become the champion of outstanding quality at an affordable price. From its very inception, the company has shown a keen interest in the world of sport. The introduction in 1959 of the concept of double security is a significant example of this, raising water and shock resistance to previously unattained levels.
Over the decades, Certina has linked its name with those of legendary champions such as Mohammed Ali. Since 2001, it has been supporting Thomas Lüthi (World Campion MotoGP 125cc 2005) on the international Moto Grand Prix circuit, and is underlining the strength of its ambition via a partnership with the BMW Sauber F1 Team and its driver Robert Kubica.
Displayed market data
Copyright © 2008
The Swatch Group Ltd