Archive
Glashütte Original Senator Chronograph
Mechanical Precision in Short-Time Measurement: Two new timepieces bring Glashütte's chronograph expertise into the present day. Glashütte Original has long elevated the art of chronograph manufacturing to an exceptional level of craftsmanship. More than 80 years ago, the first wristwatches with short-time measurement were developed in the Saxon…
Tissot Désir Moonphase
Tissot places the moon at the centre of the Désir collection, unveiling a new interpretation guided by the rhythm of the lunar cycle.These timepieces captivate through a subtle interplay of light and texture, creating a magnetic allure that mirrors the singular poetry of the moon. This vision unfolds through six distinct expressions, each designed…
Half-Year Report 2026
Strong sales growth and important gains in market sharesSwatch Group recorded a strong increase in sales, driven by a solid momentum across all price segments and on every continent. The diversified portfolio of brands, the launch of innovative new products and the increasing efficiency of the Retail business supported this performance. The…
Apprenticeship graduation
Congratulations to our apprentices for their successful apprenticeship graduation! The companies and brands of the Swatch Group Blancpain, Breguet, CHH Microtechnique, Comadur, Caisse de pensions Swatch Group, Distico, Dress your body, EM Microelectronic-Marin, ETA, Longines, Manufacture Ruedin, Micro Crystal, MOM Le Prélet, Nivarox-FAR,…
Breguet: 225 years since the invention of the Tourbillon
In 2026, Breguet pays tribute to the invention of the Tourbillon, for which Abraham-Louis Breguet was granted his historic patent on 7 Messidor Year 9 according to the French revolutionary calendar, corresponding to 26 June 1801. This means that this eminent complication has been an enduring part of day-to-day life for the Manufacture Breguet, its…
Longines Flyback Chronograph
Exactly ninety years ago, on 16 June 1936, Longines received patent protection for its pioneering flyback chronograph, the Swiss watchmaker’s invention that transformed how pilots could measure and manage successive stages of a flight. Setting new standards in professional aviation timekeeping, the mechanism with two independent pushers went on to…