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Home    Archive    2007    Swatch Group: Sales exceed CHF 5 billion for the first time

Swatch Group: Sales exceed CHF 5 billion for the first time

Group Overview

All Group segments reported record sales last year. As in previous years, the most substantial sales growth was in the luxury watches segment, which once again enjoyed strong demand last year.

The Production segment benefited directly from the strong demand in the Watch segment. The favorable product mix towards more complex mechanical watch movements enabled it to achieve strong growth.

Sales in the Electronic Systems segment recorded a marked increase due to continuing high demand for components produced by the Group companies. Sales increased by +9.0% compared to the previous year.

There was a slightly positive currency effect in 2006 (+0.6%). The positive effect of the first half of the year was almost entirely eliminated in the second half of the year due to the weak performance of the USD and the Yen.

A further decrease in unit sales of watches, movements and stepping motors by approximately 55 million units can be attributed mainly to the strong reduction in watch movements in the lowest price category manufactured and sold in the Far East. Production in Malaysia has now come to a halt.

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Swatch Group: Sales exceed CHF 5 billion for the first time