E-Commerce Manager - Hamilton - 6 months FTC

The company

Hamilton blends heritage and style, boasting a fascinating legacy rooted in military history and a deep connection to Hollywood.  Founded in 1892, Hamilton became a crucial supplier of reliable timepieces for U.S. troops during World War II, earning its reputation for precision and durability. Over the decades, Hamilton has also become a Hollywood icon, with its watches appearing in over 500 films, from classics like Interstellar to action-packed blockbusters like Men in Black. Today, the brand is celebrated for its versatile lineup, which includes rugged field watches, elegant dress watches, and stylish models that appeal to modern watch enthusiasts.

Job description

 Main Function

  • Day-to-day management of the e-commerce website
  • Collaborate with all relevant departments to ensure successful e-comm activity
  • Work with 3rd party retailers to  to continuously improve brand visibility, UX and sales on their websites
  • Control and optimise the digital strategy and customer experience

Key Tasks

  • Day-to-day management of all the Digital activity of the website  (display of watches, returns and exchanges, payments, customer contact via phone and email…), in terms of sales and customer service.
  • Ensure that the e-commerce website activities are in line with the local and international marketing plan. Cooordinate this with the relevant marketing and PR responsbilities.
  • Collaborate, alongside the Marketing Manager and Hamilton Head Office team, with agencies on the management and optimisation of digital campaigns.
  • Daily monitoring  & optimise PPC / SEA / retargeting.
  • Coordinate between Swiss and Local IT to ensure the performances of the website.
  • Controlling and optimising the digital strategy across all owned online channels and 3rd party retailers  :
  • Daily monitoring and update of all the products and content on the ecomm website.
  • E-comm website:
  • Managing the relationship with the customer (mail / phone / livechat / complaints / questions / stock…)
  • Validating orders (fraud checks, control of processes, cart abandonment…)
  • Reporting: daily analysis of sales / traffic and reporting on central KPI’s and any other statistics
  • Optimising: improve traffic / sales / KPI's / content / customer experience
  • AB Testing and User Interface optimisation: plan / implement / analyse AB Testing to improve the customer journey and the sales.
  • Managing the e-commerce executive & ecommerce coordinator

 

Profile

Key skills - Essential

  • Experience in digital marketing and ecommerce environment (agency or in-house)
  • Good command of:
  • Magento or other Content Management System (CMS)
  • SAP
  • Photoshop
  • MS Office Tools (Excel, Power Point)
  • Google Analytics
  • Google Webmaster
  • All things digital with a desire to learn: including but not limited to Facebook / Twitter / Instagram / YouTube / Google / Yahoo, apps, smartphones…
  • Preferable: basic understanding of: SAP / Html 5 / website administration
  • Excellent level in English (written and spoken)
  • Genuine Passion for customer, luxury / fashion and the Brands target audience & proven experience of dealing with customers
  • Good with data  and attention to detail - customer analysis, segmentation, sales follow-up
  • Show a broad interest in technology and demonstrate a sensibility to good UX/design and data-driven user testing (eg AB and multivariate testing)
  • Goal oriented and performance driven
  • Detail oriented, ability to multitask, ability to prioritize and manage multiple projects simultaneously in a fast-paced, deadline drive

 

This is a description of the job as it is at present. It is the practice of The Swatch Group (UK) Limited to periodically examine employees’ job descriptions and to update them to ensure that they relate to the job as then being performed, or to incorporate whatever changes are being proposed.  This procedure is normally carried out through discussion between the post holder and line manager/HR Manager at your annual appraisal. As such please contact your manager or HR if you have any queries in relation to your job description.