Breguet, inventor of the Tourbillon
The year 2021 marks the 220th anniversary of one of the greatest watchmaking complications of all times: the Tourbillon. An exquisite mechanism of unrivaled complexity, the invention lies at the heart of a genuine human adventure that, to this day, contributes extensively to the reputation of its creator Abraham-Louis Breguet and his House. An…
FLYING INTO THE FUTURE
Hamilton renews partnership with Smartflyer, a pioneer of sustainable, electric-powered air exploration Authentic heritage in the world of mechanical watches is often concerned with celebrations of the past, but at Hamilton, we’re equally focused…
Swatch Group: Key Figures 2020
Group net sales for the full year of CHF 5 595 million, -28.7% compared with the previous year at constant exchange rates, or -32.1% at current rates. The currency-related sales loss amounted to CHF 286 million. Operating result of CHF 52 million (…
The Swatch Group
Swatch Group is an international group active in the design, manufacture and sale of finished watches, jewelry, watch movements and components.
Swatch Group supplies nearly all components required by its 18 watch brands, and Swatch Group companies supply movements and components to third-party watchmakers in Switzerland and around the world. Please be sure to visit our brands' websites to learn more about their fantastic products.
Swatch Group is also a key player in the manufacture and sale of electronic systems used in watchmaking and other industries.
Swatch Group employs more than 32'000 persons in over 50 countries. Net sales in 2020 amounted to 5.595 billion Swiss francs.
The Swatch Group
Swatch Group is an international group active in the design, manufacture and sale of finished watches, jewelry, watch movements and components.
Swatch Group supplies nearly all components required by its 18 watch brands, and Swatch Group companies supply movements and components to third-party watchmakers in Switzerland and around the world. Please be sure to visit our brands' websites to learn more about their fantastic products.
Swatch Group is also a key player in the manufacture and sale of electronic systems used in watchmaking and other industries.
Swatch Group employs more than 32'000 persons in over 50 countries. Net sales in 2020 amounted to 5.595 billion Swiss francs.
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News
Swatch and MoMA collaborate to launch special edition watches
From our collection to yours, Swatch X MoMA Swatch announces the launch of special edition designs with The Museum of Modern Art (MoMA) as part of its Museum Journey series. The watches will be available at Swatch stores worldwide and swatch.com as…
Back to the future for the Longines Silver Arrow
Longines Silver Arrow breathes life back into a model characteristic of the 1950s: a resolutely forward-facing time when race cars and supersonic aeroplanes appealed to the imaginations of young and old alike. It is this futuristic spirit that…
Disney’s icon, Mickey Mouse, goes pop!
DISNEY MICKEY MOUSE X KEITH HARING COLLECTION BY SWATCH The latest Swatch collaboration with Disney & the Keith Haring Studio celebrates the iconic 1980’s New York social activist and pop-artist, renowned for his revolutionary and provocative…