International Sports Partnerships Project Leader
The company
Tissot has been growing and developing its tradition of innovation since 1853. From the early days to the present, in its home in Le Locle in the Swiss Jura mountains, Tissot has translated craftsmanship and precision into stylish timepieces now sold in over 160 countries around the world. Special materials, advanced functionality and meticulous design detail join forces to create the luxury of accessibility. Today Tissot is a member of the Swatch Group, the world’s largest watch producer and distributor of Swiss watches. The tradition of innovation lives on, keeping closely in touch with the times.
We are currently recruiting an International Sports Partnerships Project Leader based in Le Locle.
The successful candidate ensures proper support to the Tissot HQ team as well as the Tissot US Team promoting primarily the NBA partnership activities.
Job description
Your responsibilities
- Independently manage selected global sponsorship partnerships.
- Build and maintain strong relationships with external stakeholders
- Lead and oversee brand activation events worldwide.
- Coordinate all sponsorship-related operations, including branding, activation, and media.
- Develop and implement activation strategies in collaboration with key markets and external consulting agencies.
- Evaluate partnership performance through KPIs and post-event analysis to drive continuous improvement.
- Serve as the primary liaison between Tissot HQ and federations/rights holders for on-site operations (e.g., hospitality, accreditation, ticketing, TV coverage, PR activities).
- Ensure optimal brand visibility and strategic product placement at major events.
- Supervise on-site operations in collaboration with sponsoring partners and local teams.
- Maintain daily communication with internal stakeholders and alignment with partners to ensure seamless cross-functional execution.
- Plan, manage, and monitor activation budgets linked to key events.
- Oversee the marketing and activation activities across international Tissot markets.
- Coordinate the development and execution of licensing initiatives.
- Manage and coordinate high-level hospitality programs at global events.
Property focus :
Basketball (NBA, WNBA, FIBA World Cup, FIBA), selected sports events and many other relevant events for the international team (non-exhaustive list).
Profile
- Ability to lead cross-functional teams and coordinate with external stakeholders
- Strong communication and interpersonal skills
- A dynamic personality, self-starter attitude with strong initiative.
- Ability to work proactively and is self-motivated
- Skilled in managing multiple projects simultaneously under tight deadlines
- Strong in planning, budgeting, reporting, and execution tracking
- Flexible and solution-oriented
Professional requirements
- 7+ years’ experience in sports marketing (Brands and/or Agencies)
- Strong understanding of event management
- Business acumen in an international environment
- Willing to work occasional weekends and evenings
Languages
Fluent in French, English (working languages)
Contact
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