Field Operation Manager

The company

Launched in 1983, Swatch is one of the world’s most iconic Swiss watchmakers, celebrated for its creativity, bold design, and provocative spirit. Constantly innovating, Swatch surprises with new models, special editions, and vibrant collaborations. The brand thrives in sports, art, and culture, offering watches as unique canvases of self-expression. With dynamic retail spaces worldwide, Swatch ambassadors bring energy, storytelling, and passion to life.

Join us and be part of a brand that champions innovation, individuality, and joy!

Job description

What You'll Be Doing

Sales & Business Performance

  • Provide regular, hands-on coaching to store teams to improve sales productivity and achieve sales target.

  • Analyze sales data, identify performance gaps, and implement action plans to drive improvements.

Customer Experience & Brand Standards

  • Ensure stores consistently deliver the Swatch customer experience.

  • Monitor and address customer service issues, implementing improvements where necessary.

  • Uphold brand presentation standards, particularly in store environment and visual merchandising.

 

People Development & Leadership

  • Lead, coach, and develop store managers and assistant managers to strengthen leadership capabilities.

  • Identify training needs and work with Swatch Trainer and/or HR to implement effective training programs.

  • Drive succession planning and talent pipeline development for future store leaders.

  • Foster a strong performance-driven culture aligned with Swatch’s values.

 

Operational Excellence & Compliance

  • Ensure all stores consistently follow retail SOPs, visual merchandising standards, and stock control procedures.

  • Conduct routine store visit and audits, identify issues, and follow up on corrective actions.

  • Support smooth execution of new launches, campaigns, and store-level initiatives.

Store Support

  • Act as the go-to person for Store Managers offering support in operations, staffing, and service-related challenges.

  • Step in to support store operations during peak periods or temporary vacancies, if needed.

 

Reporting

  • Gather business intelligence from various sources, and the respective comments / complaints for analysis and reporting.

  • Prepare and submit reports as required by the Brand HQ, Management and departments on time.

 

Strategic Projects & Expansion

  • Support new store openings, relocations, or refurbishments, ensuring smooth execution.

  • Participate in strategic initiatives to enhance operational efficiency and customer experience.

  • Provide market insights to support business planning and expansion in Malaysia.

Profile

 

  • Diploma or Degree in Business, Retail, or related field.

  • Minimum 7 years’ experience in retail operations, with at least 3 years in a multi-store management role.

  • Proven track record in driving sales performance and operational excellence.

  • Strong leadership skills with the ability to inspire, coach, and develop teams.

  • Excellent problem-solving, communication, and interpersonal skills.

  • Commercially driven with strong analytical and business acumen.

  • Ability to work in a fast-paced, dynamic environment with high adaptability.

  • Willingness to travel frequently across Malaysia.