SENIOR INTERNATIONAL PR MANAGER

The company

At Swatch, we thrive on surprise. Whether it’s with our collections, action sports or artistic collaborations, we don’t stay inside the box. We’re here to shake things up with our striking designs, which always reflect the zeitgeist but never fail to catch the eye. That’s what we do best, and that’s what we’ve done since 1983.

Our team is a collective of passionate people, headquartered in Switzerland and present worldwide. We are visionaries and revolutionaries – unwaveringly true to ourselves and unafraid to do things differently. Together, we are here to make the world a little more colorful and exciting by embracing newness and boldness. You might even say that we’re more than just a watch company.

Are you one of us? Join our team.

In order to reinforce the Public Relations Team at its Headquarters in Biel, Switzerland, SWATCH is currently recruiting for a

SENIOR INTERNATIONAL PR MANAGER 100%

Job description

  • Develop and execute PR campaigns that build awareness and credibility with key audiences.
  • Shape and refine messaging that reflects brand voice and values.
  • Oversee day-to-day work with local PR Managers to ensure aligned, high-quality execution.
  • Track and analyze media coverage and campaign performance metrics to report on ROI, draft appropriate responses.
  • Coordinate press attendance at global and glocal press events.
  • Manage media visits and spokesperson interview opportunities.
  • Identify and manage potential reputational risks and contribute to respective communications planning and response.
  • Partner with internal teams to identify and amplify compelling product and brand stories.
  • Oversee PR budgets and external partner relationships, where applicable.

Profile

  • Strong experience pitching and placing stories with tier-one media
  • Experience collaborating with c-level executives and cross-functional teams
  • Ability to work well in extremely fast-paced environment with high volume projects and quick turn-around
  • Ability to handle multiple projects, coordination with various departments both internally and externally, with the flexibility to re-prioritize when needed, keeping timing, quality, and budget in mind while driving projects forward pragmatically
  • Organized, reliable, flexible and team‑oriented work ethic

Professional requirements

  • Bachelor or master’s degree in communications, Marketing, or related discipline
  • 8–10 years in PR or external communications, ideally in agency environment and/or watchmaking industry

Languages

Excellent English and French skills, written and spoken; German is a plus.

Contact

If you feel this challenging opportunity meets your profile and expectations, please click on the APPLY link to send us your CV.

SWATCH Ltd.
Human Resources
Nicolas G. Hayek Strasse 1
CH - 2502 Biel/Bienne