Breguet is glad to announce the Grand Opening celebration of its Abu Dhabi boutique located in the high standing commercial building «Etihad Towers». A ribbon cutting ceremony and cocktail reception has been held for this occasion on November 19th, in presence of Dr. h.c. Nayla Hayek, Chair of the Swatch Group Board of Directors.

An absolute benchmark in the field of Haute Horlogerie, Breguet is further reinforcing its position as a leader in the watch industry. This year, Breguet has launched a brand new interior decor concept to the boutiques and an estimated ten stores have already completed their makeovers.

After Gstaad, Vienna, Milan or Taipei, Abu Dhabi welcomes then the 7th Breguet boutique based on a new-looking design. Inspired by the brand’s famous style, this new showcase concept echoes elegance in a subtle way. The boutique’s striking contemporary and refined decoration invites visitors to discover the brand’s most famous timepieces, including the very latest entries, as well as a breathtaking range of gem-set Haute Joaillerie creations in attractive surroundings designed with first-class quality materials, such as walnut.

This 60 m2 showcase – including a 48 m2 sales area – is the 32nd Breguet boutique worldwide and completes the brand’s network in the United Arab Emirates, which is comprised of two salons in Dubai: one located at the Mall of the Emirates and one in the Dubai Mall.