Archive
Mido Commander Gradient
Watchmaking mechanics in pole position It is time to welcome the unforeseen. With the Commander Gradient, Mido dares to embrace the unexpected, showcasing a watch mechanism beneath a gradient dial that shifts from smoky to clear. The gears can be seen on the dial side for the very first time, paying tribute to a formidable movement, the Caliber 80…
Jaquet Droz Grande Seconde Skelet-One
THE TWO NEW FACES OF THE GRANDE SECONDE SKELET-ONE Plasma ceramic makes a dramatic entrance alongside red gold. One is steeped in tradition and the other is all about technology. Two new variations of a timepiece that has come to stand for Jaquet Droz’s brazen artistry. Modern or classic? No need to choose. The Grande Seconde — the face of…
Annual Report 2019
Biel / Bienne (Switzerland), March 19, 2020 – The 2019 Annual Report of The Swatch Group Ltd is now available. Download here: Swatch Group – Annual Report 2019
The Hamilton PSR
WAKING A SLEEPING GIANT The Hamilton PSR revives the design of the very first digital watch, a space age classic that changed the way we tell time The original digital wristwatch is back. The Hamilton Pulsar was one of the emblematic creations of the space-age era. Its groundbreaking technology disrupted the market, and its futuristic looks made…
Birmingham 2022 Countdown Clock is revealed
Longines and CGF agree historic multi-Commonwealth Games partnership The Commonwealth Games Federation (CGF) have signed a partnership agreement with Longines for the next three editions of the Commonwealth Games, starting with Birmingham 2022. The announcement comes on Commonwealth Day today (9 March), where Birmingham 2022 unveiled a Longines…
Swatch X 007 Tribute Collection
Introducing the new James Bond Collection and limited special edition Swatch is on a secret mission! Just in time for the release of the latest James Bond movie No Time To Die, the Swiss watchmaking brand launches an exclusive collection of 007 inspired models. Original movie posters and opening title sequences from Dr.No (1962), On Her…