Pick a design, make your Swatch

Pick a design, make your Swatch

A next level for Swatch X You

Pick a design, Make your Swatch! It is just as easy as it sounds: the Swiss watchmaker takes its customization concept Swatch X You to the next level. Inspired by nature, street art and geometric shapes, the collection of designs offers countless options to pick the favourite story for the wrist.

Available online and in selected stores, a dedicated configurator easily walks you through the creation process. From flower power to the animal kingdom, graffiti motives to wild comics and crazy contrasts to smooth shapes: choose your favorite design and move the artwork left, right, up or down until you find your very own Swatch. Pick a color for your mechanism and finish with a special touch by adding a short message on the backside of the case.

With the release of six different designs, this marks just the beginning of another dimension of customization, and a one-of-a-kind concept in the world of watches.

 

Related news

The Cité du Temps

The Cité du Temps

The Cité du Temps is an exhibition center that is open to the public and entirely dedicated to time.    This special place designed by the architect Shigeru Ban unites under one roof the playful, cheerful style of the brand Swatch and the luxurious character of Omega offering its visitors an opportunity to explore two different worlds of watchmaking…

Swatch launches new BIG BOLD collection

Swatch launches new BIG BOLD collection

Inspired by bold ideas, designed for even bolder personalities: Swatch introduces its brand new BIG BOLD collection featuring six different watch models. With a kick from urban streetwear, each BIG BOLD is a statement piece boasting a striking Ø47mm watchcase. The Swiss watchmaker’s new product line calls out for those who are not afraid to put themselves…

Swatch presents Joe Tilson at La Biennale Arte

Swatch presents Joe Tilson at La Biennale Arte

Passionately committed in supporting contemporary art, Swatch remains the proud main partner of La Biennale di Venezia for the fifth consecutive time. For this 58th International Art Exhibition, the Swiss watchmaker has invited Joe Tilson to the Giardini, where the British artist has created THE FLAGS, a site-specific installation. In the year of…