Omega Museum
Relocated to a stunning new building in 2019, the OMEGA Museum tells the compelling story of the Swiss brand through immersive movies, compelling showcases and fun interactive experiences.The journey to the heart of OMEGA includes a 360° history of…
Oceana and Blancpain Announce Exclusive Partnership
Prestige Swiss watchmaker supports ocean conservation group’s advocacy efforts to restore marine ecosystems. This three-year partnership includes an expedition to Mexico’s Scorpion Reef, a UNESCO biosphere reserve. Oceana, the largest international…
Hamilton Khaki Aviation Converter
OUR BEST ENGINEERING FOR STYLISH PILOTS MAKE CRUCIAL FLIGHT CALCULATIONS VIA THE SLIDE-RULE BEZEL Hamilton extends its range of pilot watches with models that make conversions and calculations easy. As any professional pilot will attest,…
EM|echo-V receives “Best new product” award
Swatch Group’s EM Microelectronic em|echo-V holistic omnichannel RAINFC solution receives prestigious industry award An RFID industry pioneer EM Microelectronic, the ultra-low-power semiconductor company of the Swatch Group, has pioneered the RFID…
Omega Joins The Circle With an Immersive Boutique
Built with architectural flair, The Circle is the new must-see destination for business and lifestyle at Zurich Airport. Alongside the host of gastronomic, event and shopping venues, the Swiss watchmaker Omega has now opened its biggest Boutique in…
Cité du Temps
The Cité du Temps is an exhibition center that is open to the public and entirely dedicated to time. This special place designed by the architect Shigeru Ban unites under one roof the playful, cheerful style of the brand Swatch and the…
Omega - Limited edition watches in celebration of Pyeongchang 2018
Omega has created two special editions of its Seamaster wristwatches to commemorate the PyeongChang 2018 Olympic Winter Games. Both are limited to 2018 pieces. THE SEAMASTER PLANET OCEAN "PYEONGCHANG 2018" LIMITED EDITION Created to mark the…
Rado True Square Undigital
Artistic instead of artificial intelligence: our collaboration with the Japanese design duo YOY In the middle of the digital age, the Japanese design duo YOY is giving one of our best-known faces an update that is as contemporary as it is analogue…
Swatch and Tmall celebrate their partnership
Swatch and Tmall present Swatch Tmall Super Brand Day with a combination of online and offline activities for Chinese fans. Under the theme Enter to Discover, a unique exposition held on 12 January at Swatch Art Peace Hotel in Shanghai welcomes…
Senator Chronograph – The Capital Edition
Senator Chronograph – The Capital Edition: Urban. Striking. Precise. Glashütte Original presents special limited edition in Berlin Berlin, just a few hours before one of the biggest film festivals in the world begins: the perfect setting for the…
Glashütte Original Senator Cosmopolite
This timepiece is at home all over the world: thanks to its sophisticated time zone mechanism, since its premiere in 2015 the watch has provided genuinely borderless precision. In 2018 Glashütte Original presents the sequel to this success story;…
Swatch celebrates 35 with Ugo Nespolo
Celebrating 35 years of brilliant art, explosive creativity and irrepressible joie de vivre, Swatch welcomes Ugo Nespolo to the Cité du Temps in Geneva, Switzerland for the opening of NUMBERS, a unique exhibition showcasing the renowned Italian…
Nicolas G. Hayek Center
The Nicolas G. Hayek Center was inaugurated on May 23, 2007 in the Ginza business district of Tokyo, an area ringed by skyscrapers dating from the 1960s. One of these, the Pearl Building, was purchased by the Swatch Group in 2004 for around…
